The Fender Family
Telephone: +43 (0)5254 / 2298
Fax: +43 (0)5254 / 2298-67
Managing Director: Fender Alexander
Economic chamber: Hotel business
ATU/VAT number: ATU 60927215
Company registration number: FN 211062 k
Court of legal jurisdiction: Innsbruck
Concept, design and realisation
This website was created by ncm.at , the specialist web agency for successful websites within the tourism industry. Concept, production and online marketing work together as the successful logic of website, marketing and control convert website visitors into hotel guests. The website communicates three things: Information, emotion and a call to action. Combined with a user-friendly web design and in line with the Google webmaster guidelines, the websites turn into the ideal base for successful online marketing and search engine optimisation.
The website of is supported by the online marketing team at ncm.at and is constantly being further developed. If necessary, online advertising campaigns such as Google adwords are used to support the web marketing strategy. The website itself is the best basis for successful online marketing, since it was created according the Google webmaster guidelines and has been optimised for search engines. The website content is constantly updated to fulfil the latest needs of the user by professional content editors. This guarantees that the site is found by the search engines and can be read and interpreted.
Use of CheckEffect
CheckEffect is a tool for successful online-marketing in tourism, developed by tourism experts, according to the requirements within the tourism industry, today. CheckEffect uses so called "cookies", which are text files placed on your computer to help the website analyse how you use the site. The information generated by the cookie about your use of the website (including IP-address) will be stored on ncm.at company's server. ncm.at will use this information to evaluate the website's utilisation. This evaluation will be used in order to give the website's operator a detailed insight and reports on search keywords, search engines or cost-benefit calculation of certain advertisements, campaigns and paid-for links. CheckEffect compares this data anonymously with websites of similar companies and provides a cross-sectored comparison. You may refuse the installation of cookies by selecting the appropriate settings on your browser software; however please note that if you do this you may not be able to use the full functionality of this website. By using this website you consent to the processing of data about you by ncm.at, but only in the manner and for the purposes, set out above.
Use of Facebook Social Plugins
Use of Google "+1″-Button
Use of Tweet-Button by Twitter
What are cookies and why do websites use them?
To ensure the most efficient use and presentation of a website, so-called cookies are used when the website is visited. Cookies are small data packages that are sent to the user's browser and saved there during visits of the website. When the website is visited again, this information can be sent back to the web server.
Cookies are used to save personal page settings because websites themselves cannot store data. They are also used to identify users and to analyse their usage behaviour. Cookies serve many different purposes and are therefore differentiated according to their function, life span and source. There are for example temporary and permanent cookies. Temporary cookies are deleted either after a certain time defined in the cookie or at the end of a browser session. Permanent cookies are permanently stored in the browser.
How to delete and block cookies
All common web browsers offer functions to prevent the general storage of cookies or third-party cookies (e.g. advertising partners) and to delete cookies anytime. The following links to browser manufacturers give information and instructions to manage cookies.
Internet Explorer version 7 and later
Please note that when cookies are blocked, this can limit the usage of the website.
The following types of cookies are used on websites
In order to show a modern and user-friendly website, technical cookies are indispensable. Without these cookies, data which is entered during the visit of a website cannot be cached and processed (typical examples are products in a shopping basket or prior selections of products/services when the user goes back during a session).
Functional cookies can be used to improve the usability of a website. These cookies are not essential for the function of a website but improve the usability during the visit of the website. They are used to save settings like the preferred language or interests so that they do not have to be entered again during future visits.
Analytical cookies are used to get information on the users' usage of the website, which topics led them on the website or which topics or articles are particularly interesting and relevant to steadily improve the services provided. Not only visited pages, referring pages and exit pages, but also information on the length of stay and clicks can be stored.
Moreover, cookies can be used during marketing campaigns to show advertisements on other websites. For this purpose cookies and retargeting tags are used for interest-based advertising by online advertising providers on one's own website.
Cookies by social networks
In order to like and share elements such as pages, pictures and videos in social networks such as Facebook, Twitter, Google+, YouTube, Pinterest, Instagram etc., social plug-ins are integrated on a website. Cookies by these platforms cannot be influenced because they and their content are managed exclusively by these third- party providers. In order to avoid any association between the visit of a website and personal profiles, the visitor must be logged out on the third-party websites when visiting other websites.